Mission Statements Kalamazoo MI

A social entrepreneur explains why knowing your core values will determine the fate of your business.

Business Strategy Inc
(616) 261-2200
944 52nd Street Southeast
Grand Rapids, MI
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Cornerstone Health Svc
(586) 779-8700
20225 E 9 Mile Rd
Saint Clair Shores, MI

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Task Acquistions Group
(616) 421-8200
1971 East Beltline Ave NE
Grand Rapids, MI
 
PolyArk Management Consulting
(248) 694-4414
330 E. Maple Rd, STE # 141
Birmingham, MI
 
Virtual Support System
(248) 991-4034
35317 Drakeshire Lane
Farmington Hills, MI
 
Suitor Consulting Services
(989) 906-7777
11103 Thornberry Dr.
Freeland, MI
 
Rochester Avon Recreation Authority
(248) 656-8308
108 E 2nd St
Rochester, MI

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(734) 426-8439
433 Bee Tree Ln
Dexter, MI

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Mission Statements

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Even a hurried inquiry into entrepreneurship will yield the following terms: mission, vision, and values.  These terms collectively serve as the governing force of your business. 

Considering these statements in their simplest form, your vision is the "what?" question of your business, your mission is the "why?" and your values are the "how."  Two prevailing functions of these statements are both defining and guiding your business.
      
To expound on these meanings, consider first the vision statement.  The vision statement creates a portrait of your company in the future, an end if you will.  What do you want to achieve through your business?  How do you plan to affect change and truly make a difference?

The Vision 

Business is a powerful vehicle that has historically been known to influence both geopolitical and social landscapes.  The magnitude of your vision does not have to be of that scale.  However, it is important to note that the vision statement strongly defines the direction of your business. 

To provide an example, consider the vision statement of my company, Eastern Isles Teas and Tonics.  My company specializes in the distribution of its product line of loose leaf teas.  Its vision statement reads: To serve as a catalyst of change in helping save the environment.  To promote health, well being, and actualization.  To facilitate a greater awareness of tea and its many nuances.  Again, ponder what you seek to achieve through your business.
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