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Buying a New Vehicle Holland MI

Each year, millions of consumers venture into automotive showrooms in search of a new vehicle. As dealerships focus on improving customer satisfaction, they have become more consumer-oriented in an effort to make the buying process more enjoyable and informative.

AutoZone
(616) 355-5401
183 W 32nd St
Holland, MI
 
AutoZone
(616) 457-0030
7500 Cottonwood Dr
Jenison, MI
 
Advance Auto Parts
(616) 396-8843
927 Washington Ave
Holland, MI

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Holland Snowplow & Supply
(616) 494-0078
4255 Lincoln Rd
Holland, MI

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doubleiiautocenter.com
(616) 394-7105
4259 Blue Star Highway
Holland, MI

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AutoZone
(616) 392-8893
230 James St
Holland, MI
 
AutoZone
(616) 846-4289
849 Park Avenue, Suite 100
Grand Haven, MI
 
M-40 Auto Repair
(269) 751-7001
4211 Lincoln Rd
Holland, MI

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Protech Automotive Svc Llc
(616) 396-8324
180 E 40th St
Holland, MI

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Merchant Automotive
(616) 399-7169
197 Manufacturers Dr
Holland, MI

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Buying a New Vehicle

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Each year, millions of consumers venture into automotive showrooms in search of a new vehicle. As dealerships focus on improving customer satisfaction, they have become more consumer-oriented in an effort to make the buying process more enjoyable and informative.

While today's showrooms are brighter and more inviting, the buying process has changed very little in decades. The transaction process is less confusing when you understand the roles of key individuals at the dealership, and some basic terminology used during the sales process.

Key Individuals at the Dealership:

  • Salesperson"As a customer, your primary interaction will most likely be with a Salesperson. As an expert on the operation and features of the vehicle, a Salesperson will accompany you during the test drive, negotiate with you during the sale, and assist the Finance Manager with the required paperwork. Customer service is their goal, so ask the Salesperson if you have any questions during or after the sales process.
  • Sales Manager"The role of the Sales Manager is to oversee all new- and used-vehicle sales at the dealership. The Sales Manager has the authority to adjust pricing and make all sales-related decisions. During the sales process, the Salesperson will often consult with their Sales Manager many times as the terms of the transaction are negotiated. Larger dealerships will have many Sales Managers, each having a team of Salespeople reporting to them.
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